Children walking by road

Road Safety Week

November 21, 2016

The 21st-28th November is Road Safety Week. The reason I decided to write about this is because all too often I see videos across social media of children running out onto the road, in front of cars.

Sadly it’s something I’ve seen happen all too often in real life too. For as long as I can remember I have always talked to my children about the importance of Road Safety.

To stop before crossing the road

To look both ways

To listen out for cars

It’s so important to teach children this and I firmly believe it’s never too soon to start. Start now! Start from the moment they can walk unaided!

Of course, it’s not children who need to be aware of road safety. Adults are just as guilty. However, one thing I really struggle with, is when I see a child run out into the road and their parents don’t realise until it’s too late. How can you not watch your child when on a busy road?

Children walking by road

If you know your child is likely to run out or not listen to you, then take action. Get a strap that can be attached to your child’s wrist and yours, hold their hand and never take your eyes off them.

As mentioned above this week is Road Safety Week. It’s the UK’s biggest road safety event which is coordinated annually by Brake and it involves thousands of schools, organisations and communities each year.

Brake is a road safety charity that works to prevent road death and injury, make streets and communities safer, and supports the victims of road crashes.

The aim of Road Safety Week is to raise awareness about road safety, but also to promote steps that everyone can take to stop these needless deaths and injuries year-round.

Anyone can get involved. Whether you’re an individual, a teacher, school, sports club, anyone! You can sign up for a free action pack and simply put the included posters up around your neighbourhood, office, school etc. You must just want to make the Brake Pledge and promote it in your school or organisation’s newsletter.

If you want to have a bigger impact why not team up with friends, family members and people from your local community to create your own campaign, run an event or start a fundraiser?

Everyone who registers to take part will get access to the members’ area, and you’ll also receive a downloadable action pack which contains guidance and resources to help you run your event.


Find out more about Brake’s work at and register now to be part of Road Safety Week.



  • Ali – We Made This Life

    November 23, 2016 at 9:38 am

    I’m always very careful with my children around busy roads but you can never be too careful. We have a safety backpack for my youngest and he is one who would run off.

  • Helen

    November 23, 2016 at 9:26 pm

    This is so important. I see so many people cross the road in front of oncoming cars. It is s stupid and I feel bad for any children who might see and try and copy.

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